In this article, we'll be addressing the question: "Aneko is a media buyer with Simantel, an advertising agency. Aneko typically purchases radio and television commercial time slots for local business customers such as restaurants and automobile dealerships. These commercials are examples of _______ media."
Answer:- measured
Aneko is a media buyer with Simantel, an advertising agency. Aneko typically purchases radio and television commercial time slots for local business customers such as restaurants and automobile dealerships. These commercials are examples of measured media.
Aneko is a dedicated media buyer working at Simantel, a reputable advertising agency. As a media buyer, Aneko's primary responsibility is to acquire radio and television commercial time slots for local business clients, particularly restaurants and automobile dealerships. These commercials serve as tangible examples of measured media, where the impact and effectiveness of the ad campaigns can be quantified and analyzed.
By strategically purchasing ad time on various radio and television channels, Aneko helps her clients reach their target audience effectively. She carefully assesses the preferences and demographics of the businesses' customer base to ensure the commercials are broadcasted during peak viewing or listening hours. Aneko's expertise lies in optimizing media budgets and negotiating competitive rates with broadcasters, allowing her clients to achieve maximum exposure within their allocated advertising budgets.
With her extensive knowledge of the media landscape, Aneko plays a vital role in enhancing the visibility and market presence of local businesses. By selecting the right media platforms and negotiating favorable terms, she ensures that her clients' commercials are seen and heard by potential customers, ultimately driving foot traffic and generating sales for the businesses she serves.
Reference:- https://quizlet.com/590505934/chapter-16-chapter-assignment-flash-cards/
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